The Little Wolf Designs of ‘Now’

As of 2026, LWD kits are available in shops around York, including The Outside In, Duttons for Buttons, and Criminally Good Books. These shops are all near and dear to my heart. Plants, sewing, and books! So remember to give them a visit if you’re in the area! My dream is to expand enough to make LWD my full-time job, and every kit purchased so far is helping me make that dream a reality. Thank you all so much for joining me on this adventure!

- Ash x

My name is Ashley. I’m the owner, maker, and designer here at Little Wolf Designs.

I was born and raised in North Yorkshire in England. I have a huge love of the outdoors and everything handmade. Not to mention costumes, textiles, and books!

I started Little Wolf from the bedroom in my family’s flat when I was 18. When I opened my online shop, it was purely a resource to fund my cosplay projects. Back then, the shop was called Little Wolf Cosplay.

Since moving out in 2018, I ran LWC from my studio flat, where I lived above a dressmaker’s shop. I learnt a lot of my trade during that time from the shop owners and my family members who knew how to sew. Living there allowed me to branch LWC from a small shop with three items to a fully stocked Etsy business.

In 2023, after moving again, I rebranded to Little Wolf Designs to expand. I was lucky enough to have a dedicated studio/office where I could work more efficiently.